PR Newswire
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HERNDON, Va., April 17 (PR Newswire)

Corporations Will Apply Audience Management Tools for Internal Communication and Training Across CyberStar's Multicast Satellite Network

Reliacast, Inc., the leader in audience management solutions that make streaming media economically viable, announced today a multi-year agreement with CyberStar, a division of Loral Space & Communications (NYSE: LOR), that allows CyberStar to deploy Reliacast's infrastructure software throughout its broadband-by-satellite, multicast-enabled network.

Under the terms of the agreement, CyberStar will offer The Reliacast Solution(TM) software as part of its streaming services for enterprise customers. The Reliacast Solution provides end user registration, authentication, event and audience management functions, enabling CyberStar and its enterprise customers to access detailed information about the recipients of corporate communications and training, as well as measure the quality of the participants' experience. With this intelligence, CyberStar's enterprise customers will be able to derive more value from the corporate communications and training streamed to their employees.

"CyberStar's satellite distribution system inherently supports multicast, making it an ideal, cost-effective environment for enterprises to deliver content to large audiences," said James McNabb, Chief Technology Officer of Reliacast. "With the Reliacast Solution, CyberStar is armed with technology that will enable secure, high-quality communications throughout large enterprises, along with in-depth reporting about the communications. CyberStar customers will be the true beneficiaries of our relationship."

"With its satellite-based multicast network, CyberStar is providing a new, cost-effective medium for corporations to deliver training, corporate communications, news and special events," said Northern Sky Research principal analyst Christopher Baugh. "The Reliacast Solution will provide CyberStar's enterprise customers with the real-time, specific data needed to mitigate the risks and maximize the benefits of streaming corporate communications to employees."

"CyberStar's mission is to provide its customers with a complete broadband video-to-the desktop product, ClearStream(TM)," said David Puente, vice president and general manager, Business Media Services, CyberStar. "Reliacast offers CyberStar's multinational customers a scaleable solution that effectively measures audience viewing activities on a global scale for multicast events."

About Reliacast, Inc.:

Reliacast, Inc. is the leader in audience management solutions that make streaming media economically viable. The company's software products enable enterprises and entertainment companies to mitigate the risks and maximize the opportunities of streaming media by knowing precisely who is watching. Reliacast offers the only software solution that allows network providers, content deliverers and enterprises to know and manage who is watching streamed live, on-demand and channel programming. Reliacast customers and partners include companies like Cisco, Hostcentric, Inktomi, Loral CyberStar, Multicast Media, Portal Software, Quova and Sun Microsystems. Visit Reliacast in Herndon, VA or at http://www.reliacast.com .

About Loral CyberStar:

Headquartered in Rockville, Maryland, USA, CyberStar is a leading provider of high-quality data, video, voice, content and internet services to enterprises and ISPs worldwide. CyberStar enables broadband services through its seamless global IP satellite/fiber network allowing companies to avoid network congestion, internet bottlenecks, and underdeveloped infrastructure. Regardless of geographic location, time differences, or "last-mile" barriers, CyberStar can deliver enterprise data and video services that meet end-user expectations. CyberStar, delivering satellite services for over 10 years, is a subsidiary of Loral Space and Communications. For more information, visit CyberStar's Web site at http://www.CyberStar.com .

Reliacast, the Reliacast shield design, the Reliacast Solution, ReliaServer, Net Agent, R-Ticket and Virtual Turnstile are trademarks or registered trademarks of Reliacast, Inc. in the United States and other countries. All rights reserved. All other trademarks are the property of their respective owners.