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06/10/2002  

Reliacast Acquires thePlatform


For Immediate Release
June 10, 2002
Herndon, VA

Reliacast, INc. and thePlatform today announced that they have completed a merger of the two companies. The merger brings together Reliacast's technology offerings - including the most robust streaming quality-of-service (QOS) and reporting technology available - with thePlatform's industry-leading digital media portal management and publishing software.

"Today, organizations are looking for vendors to provide a solution spanning more segments of the value chain," siad Ranjit Singh, President and CEO of Reliacast. "Bringing together Reliacast and thePlatform provides a solution that stretches from organizing and managing digital media, all the way through presenting audio and video portals and providing pay-per-view solutions with high quality reporting on the user experience. With a fully funded business plan, our combined company provides a broad suite of products and services that will contiue to grow, all with the stability today's enterprises look for in a vendor."

Both companies' technologies will be combined into a single integrated offering to provide a broad solution for creating and managing dedicated digital media portals, as well as including audio and video throughout existing websites and providing the most comprehensive digital media reporting available. A full complement of web-services application programming interfaces (APIs) allows the entire solution to be easily and cost-effectively integrated with the existing IT infrastructure.

The merger also brings together complementary management teams, and will maintain offices in both the D.C. metropolitan area and Seattle, WA. Mr. Singh will continue as President and CEO of the merged company, which will retain both thePlatform and Reliacast names while the compnay and product integration is completed.

About Reliacast

Reliacast is the industry leadin in audience management and measurement solutions for streaming media communications. The company provides a suite of tools that allow organizations streaming rich media content over the internet or corporate intranet to control access, secure the content, and measure audience participation. Reliacast also offers registration and payment processing solutions for pay-per-view streaming applications.

About thePlatform

Founded in July 2000 by veterans from Microsoft, RealNetworks, and Adobe, thePlatform provides software that reduces the complexities and costs of managing and publishing digital audio and video portals. With a broad range of off-the-shelf features, thePlatform allows any customer to be up and running in a matter of hours. A highly extensible web-services communication architecture seamlessly integrates disparate third-party technologies and services with internal IT systems, and gives customers and technology partners the flexibility and control to create customized solutions of any scale, reducing costs and time to deployment. thePlatform is based in Seattle, Washington.

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